However, when we hear a story, our entire brain engages. Neuroeconomist Paul Zak’s research demonstrates that character-driven stories consistently cause the brain to produce oxytocin, the "bonding" chemical. Oxytocin is the neurological root of empathy. It makes us care.
We do not listen to statistics. We listen to each other. wwwmom sleeping small son rape mobicom hot
But there is one tool that cuts through the noise of big data: the survivor story. However, when we hear a story, our entire brain engages