Leveraging her expertise, she launched a paid course titled "The Italian Content Compass," teaching creators how to build an authentic personal brand. She also sells a monthly newsletter, "Sophia’s Dispatch," featuring hidden restaurant recommendations and travel itineraries for €5/month.
Furthermore, she is reportedly working on a printed coffee table book, merging her photography with short essays on modern Italian identity.
She began posting short, raw clips on TikTok and Instagram Reels in late 2020, during the height of the pandemic lockdowns. While many creators were focusing on global trends, Sophia pivoted toward a niche that felt natural: La Dolce Vita in a digital age .